Columbia Tower is Seattle’s tallest building and home to a popular tourist site, the Sky View Observatory. The Tower’s management team reached out to Whitlock to design and deliver an immersive elevator experience to engage customers from the ground floor all the way up to the amazing views in the clouds.
The Sky View Observatory team knew they had an exciting opportunity to engage customers before they would reach the amazing views at the top of Seattle’s tallest tower. They chose Whitlock to create a unique experience at the entry point, the elevators, to enhance the ride up 73 stories into the clouds. From an understanding of the content and brand plans, Whitlock designed a video wall to envelope the elevator doors, and then added a digital signage experience inside the elevators to share interesting data about the views of the Seattle region.
With the design complete, the integration of the audio, video and control solutions for the Sky View elevator were launched. It was decided to drive the content management using a Crestron control system for ease of use and Planar displays for a high-end, 4k delivery. Hosts are able to start and stop different video loops for customers going up and coming down from the Sky View Observatory.
Whitlock teams also provide managed services and field tech support as needed to the Sky View Observatory crew. With the help of our support team, hundreds of customers have had a positive and exciting experience since the opening in 2018.
Interactive Elevator Experience